Influencer Marketing

Creators who convert, not just post.

We source, vet, brief, and manage creators across the MENA region — from nano-influencers with tight community trust to macro names with regional reach. Performance is tracked from impression to purchase.

Start a campaign +971 52 461 6496

@style_dubai

248K followers · Dubai, UAE

Engagement rate

4.2%

Verified

82.4KReach

3.1%CTR

4.7×ROAS

Our vetting process

We don't just count followers.

Every creator on a shortlist passes a four-point audit before we recommend them.

Follower Quality

Fake follower percentage checked against our benchmark. If more than 10% of the audience is suspicious, they don't make the list.

Audience Location

MENA audience percentage mapped against campaign target market. We won't recommend a creator whose audience lives on the wrong continent.

Engagement Rate

Engagement benchmarked against category average. A fashion account with 2% engagement is performing below par — we know category norms.

Brand Safety

Past partnerships reviewed for brand conflicts, controversial content, and tone alignment. We check before you ask.

Creator tiers

The right tier for your goal.

Follower count is a proxy for reach, not performance. We match the tier to the campaign objective.

Nano

1K – 10K

Tight community trust.

Highest engagement rates by tier
Hyper-niche audience fit
Authenticity over reach
Best for product launches and local activation

Micro

10K – 100K

High engagement, niche audiences.

Strong engagement with defined demographics
Cost-effective CPM vs. macro
Creator-led storytelling
Best for conversions and community building

Macro

100K+

Brand awareness at scale.

Mass reach across MENA
Brand halo effect
Cross-platform presence
Best for launches and brand repositioning

Campaign process

Three steps. No chasing creators yourself.

Strategy & Shortlist

We define the campaign objective, target audience profile, creator tier, and budget split. You receive a vetted shortlist with audience data before we approach anyone.

Brief & Activate

Approved creators receive detailed content briefs. First-look approval is built in — you see the content before it goes live. We handle contracts and payment.

Report & Optimise

Performance data per creator, per post. If a creator underperforms in week one, we act — we don't wait until the campaign ends to flag it.

Straight answers

Common questions.

Do you work with nano, micro, and macro influencers?

Yes. We work across all tiers. Nano and micro typically deliver stronger engagement and purchase intent. Macro suits brand awareness. We recommend the right mix for your campaign goals.

How do you vet influencers?

Fake follower percentage, comment authenticity, audience location match, engagement rate vs. category, and past brand performance. We won't shortlist anyone who doesn't pass.

Who owns the content after the campaign?

Creators retain content by default. We strongly recommend negotiating paid-usage rights for repurposing in ads — we handle the agreements.

Do you manage Arabic and English content?

Yes. Arabic-speaking strategists on the team. We work with creators across all languages in the region.

How do you measure ROI?

Promo codes, UTM links, and pixel attribution where possible. For awareness campaigns: reach, engagement, sentiment. We're clear upfront about what's measurable.

Ready to activate MENA's most trusted creators?

Tell us your campaign goal and budget range. We'll come back with a creator shortlist and a recommended tier split — before you commit to anything.

Start a campaign info@dashbond.agency

Or call +971 52 461 6496 — Mon–Thu 9:00–18:00, Fri 9:00–13:00